Maserati have given their Kubang SUV concept its North American debut at the 2012 Detroit Auto Show. It has already been confirmed to hit production form and now we can reveal the model will be built in Detroit.
Fiat-Chrysler CEO Sergio Marchionne confirmed the news to journalists at the show. It will be built at Chrysler's Jefferson North Assembly Plant and exported to markets worldwide. Giving the people of Detroit a boost in the jobs market and will surely bring a smile to the face of President Obama ahead of his election campaign.
Although debuted in concept form as the Maserati Kubang, executives have confirmed that it will not carry this name come production time. A more Italian name will be given with a strong shout heading in the direction of "Cinqueporte" after it was registered by Maserati.
The Maserati SUV will ride on the same platform as the Jeep Grand Cherokee, yet Marchionne was quick to point out that the new SUV will be "pure Maserati" and will be priced accordingly. So don't expect any favours from Italian brand. Up to 20,000 units are set to come off the assembly line when production starts in 2013 which would make it Maserati's best-selling vehicle.
